Graphic Designer, Global Brand Design

Specialized Bicycle Components, Inc.
Remote friendly
Graphic Designer, Global Brand Design

Innovation has guided our every decision since 1974. As more riders of all ages get on the roads, trails, and streets than ever before, we’re here to do the best work of our lives to push the greatest human powered machine into the future each and every day. We’re a team of barrier-breakers, disrupters, and problem solvers. We’re committed to building a diverse and inclusive workforce where every teammate can succeed as we inspire riders everywhere. Reach out – we’re here to help you build your career at Specialized.

We want designers. Designers who care about design first and foremost. We want designers who spend their time off taking photos, creating and absorbing every available inspiration source. You are proficient at current design software programs. More importantly, you understand the connection between good design and great design. You know kerning and leading, but you're also aware of what makes the words resonate. You have an undeniable understanding of popular culture, social relevance, and environment design, and with that, you can concept and create compelling design that conveys our brand message. Having retail design experience and an understanding of product displays, visual merchandising, and how consumers interact with retail environments would be a plus.

This position is based at our global headquarters in Morgan Hill, CA (typical schedule is 3 days/week in office and 2 days/week remote).

Working within Global Brand Design and Global Retail Design, you will have the responsibility of collaborating with Art Directors and the Marketing Team to concept and help build assets including:

  • Help design product launch assets

  • In-store graphics and product launch materials for marketing campaigns, retail initiatives, and customer experiences

  • Develop and apply visual standards in the design of retail marketing including banners, small signage, wayfinding, brochures, in-store branding, retail events and demos, print and digital displays, and additional graphics supporting retail

  • Support design team by building production ready files

  • Collaborate with the Retail Team to visualize graphics in a physical space

  • Create other assorted print and digital assets

You will also

  • Collaborate with Design Leads and the broader Marketing Team to understand campaign initiatives, new product introductions, and design needs

  • Collaborate with global retail teams to create custom or proof of concept retail marketing activations.


  • Must be hard working, organized, and self-motivated

  • Are understanding and adaptable to frequently changing deadlines and requests

  • You produce rapidly with accurate, beautiful and dynamic work

  • You are self-directed and able to complete projects independently

  • You do not have a problem with ambiguity, can adapt immediately, and can roll with it

  • Possess strong interpersonal skills: you’re a positive team player with excellent communication skills and capacity to work well with a team and as an individual

  • Able to listen and take creative direction

  • Have great presentation and communication skills

  • Are interested in graphic design first and foremost but also care about cycling or living a healthy and active lifestyle

  • You have a high level of taste and care about how brands work, and what makes a brand great


  • BFA in related field preferred or 2+ years of relevant work experience

  • A portfolio with specific examples of high-quality design work

  • High level of proficiency with Adobe Creative Cloud--in particular Illustrator, InDesign and Photoshop

  • Experience working in Figma and Miro a plus

  • Experience working in project management software and Jira a plus

  • Display and prove Specialized core competencies including curiosity, humility, team-focus, passion, collaboration and ownership

  • Ability to hit stringent deadlines while working on multiple projects

  • Excellent time management and prioritization skills


Below is a summary of compensation elements for this role at the company if based in the following locations:

California Base Pay Range: $68,000- $110,000 annually

At Specialized, your base pay is one part of your total compensation package and will depend on your work experience, skills, certification, and location.


  • Along with competitive pay, as a full-time teammate you are eligible for the following benefits beginning 30 days from date of hire. Benefits include:

  • PPO, EPO, HMO Kaiser and HDHP competitive Healthcare benefit plans offered (which include coverage for acupuncture and physical therapy)

  • Dental and Vision plan

  • Health Savings Account with a company paid HSA Contribution when enrolled in the High Deductible Aetna medical plan with HSA

  • 401(k) Matching up to $5,000 plus company paid retirement plan fees

  • Profit Sharing Plan

  • Company paid Basic Life, AD&D, short-term and long-term disability insurance

  • Employee Assistance program

  • Sick, Vacation and Paid Holidays

  • Employee discounts and perk program

  • Parental Leave

  • Specialized bike for new baby

  • Education and events reimbursement

For additional information on benefits and perks, please visit: https://benefits.specialized.com

We want to increase representation of all races, genders, and body types in the cycling industry and are committed to building a diverse and inclusive workforce where all people thrive. We encourage everyone – especially those from marginalized groups – to apply to our job postings and help us earn the position as the rider’s brand of choice. We are always looking for creative, innovative, and passionate people who are eager to contribute to our mission of pedaling the planet forward. Regardless of your qualifications, if you are ready to make a difference, please apply and let us know how you can make an impact at Specialized!