3

Director of Growth, UK

320 G Adventures Limited (UK)
Full-time
On-site
Summit - London, UK United Kingdom

About Us

G Adventures is the world’s largest small-group adventure travel company and we’ve been making epic travel memories happen on all seven continents for over 30 years.

Our mission is simple: to change lives through travel. And not just our travelers’ either. Since day one, our tours have been built to establish meaningful relationships with local communities, directly benefiting the people and places we visit at every step of our tours.

With the demand for travel coming back strong, we are set up and excited for this next chapter in our company’s story — and we’d love for you to be a part of it.

Our DNA revolves around building, nurturing, and developing a diverse culture of people and a true sense of belonging, where everyone is encouraged to bring their authentic self to work each and every day. You’ll have the opportunity to grow your career, and yourself, alongside a passionate, talented, and welcoming community that works hard to spread goodness around the world.

If all that sounds like your kind of thing, well, we can’t wait for you to join us.

About the Role

The Growth Director will be responsible for implementing and helping shape the strategic direction of the region, both commercial, as well as at a people level. It will report to the Managing Director UK and will have responsibility for driving profitable growth for the region, responsible for both Marketing and Sales. You will be leading a high performing team, in both areas, with a view to taking the team and our activities to growth and positioning G Adventures as the clear market leader.

Responsibilities will include commercial planning, driving performance with our key industry partners, building on the relationships in place, overseeing the marketing strategy and building the commercial element to the marketing strategy, motivating and developing the team to be the best and bring their best to their roles.

In doing so, you encourage and empower your team to become experts in their craft, while learning everything about our customers, competitors, agent partners and the industry at large in order to truly differentiate G Adventures and make smart decisions. As an exceptional collaborator, you build and maintain relationships based on trust with partners, global and regional marketing colleagues and internal departments.

You’re an inspiring leader, committed to growing and developing your team. Someone with opinions, and the ability to express them.Someone who can build a sense of community and build meaningful connection within the team. Someone who aspires to use their strong business acumen to help change people’s lives through travel.

This role is a role based out of London, where a minimum number of days as set by the region, is required in the Summit, the EMEA head office.

What You'll be Doing

  • Develop and implement strategic growth initiatives to acquire and retain customers, increase revenue, and drive business expansion.

  • Analyze data and metrics to track the performance of growth initiatives, identify trends

  • Experiment with new ideas, strategies, and tactics to drive growth and improve performance, fostering a culture of experimentation and innovation within a team.

  • Collaborate cross-functionally with product, sales, customer services, marketing, and analytics teams to align growth initiatives with overall business objectives and ensure a cohesive and integrated approach to growth.

  • Oversee and direct the team’s implementation of the growth strategy, in the B2B and B2C space, execution of the Uk growth planning calendar, make real-time adjustments as required and leverage key learnings going forward

  • Lead and mentor the team, providing guidance, support, and professional development opportunities to help them achieve their goals and objectives.

  • Track and monitor key performance indicators (KPIs) to measure the success of growth initiatives, providing regular reports and insights to senior management to demonstrate the impact of growth efforts and make recommendations for optimization.

Desired Skills and Experience

  • 2+ years’ sales and marketing experience at a director level

  • 4+ years’ experience managing teams, with a proven record of motivating, inspiring and getting the best of your people

  • Strong understanding of the industry and the UK market, proven industry experience is desired

  • Knowledge of the adventure travel market is desirable, familiarity with G Adventures products and services is desirable

  • Hands-on experience in B2B and B2C marketing

  • Demonstrated experience in managing key business relationships

  • Demonstrated experience in building, presenting and negotiating business/marketing proposals

  • Demonstrated experience in driving business improvement initiatives and driving results

  • Must have strong sales presentation techniques, business planning and financial management

  • Possesses extensive planning experience and budgeting skills and comfortable developing forecasts, analyzing sales trends and reporting on ROI

  • A strong critical and innovative thinker who can build and communicate effectively

  • Comfortable running and requesting reports, reviewing trends and communicating sales and consumer insights

  • Excellent English verbal and written communication skills and strong influencing skills

  • A strong leader, able to build relationships and influence others at all levels, building a positive working relationships with multidisciplinary stakeholders across the business

  • Technology savvy, highly proficient in Google Suite.

  • Must be able to travel nationally on a regular basis (international travel will be required)

  • Must have a right to work in the UK

What do we offer you?

  • Competitive salary commensurate with the role

  • Competitive benefits package

  • Birthday day off

  • Vacation time for you to recharge

  • Enhanced Parental Leave

  • Learning and growth opportunities

  • Employee Resource Groups

*Applicable based on location*

G Adventures is an equal opportunity employer committed to fostering a diverse and inclusive work environment. We consider all qualified applicants.