Publicity Assistant

Who are we?

J/PR is a global communications firm specializing in public relations, content creation, and social media. We work with some of the best hotels, resorts and lifestyle brands in the world, including Relais & Chateaux, Vail Resorts Hospitality and Hilton Luxury Brands to name a few. You can see our current client list here. Being a part of this international powerhouse agency will connect you to a roster of distinguished hotels, resorts, restaurants, real estate projects, and destinations across the globe, elevating your career (and your frequent flier status). We tell compelling original stories to connect brands to their target audiences. We’re passionate, professional, and purpose-driven. We're dedicated to our work, the agency, our clients, and each other.

Forbes said “These are the Women Dictating Where You’re Traveling,” and Inc. Magazine featured J/PR in an article titled, “How Two Millennial-ish Women Built a PR Powerhouse.” This is in addition to numerous awards like PR News Best Places to Work, New York Observer PR Power 5 for five years in a row, The PR Net 100, Forbes Five Star Agency, PR Couture Spotlight Agency of the Year, and Crain’s Best Places to Work (to name a few). 

At J/PR, we’re incredibly intentional about our company culture, and we wholeheartedly believe in a work-life blend, where you'll be empowered to continue learning and growing through travel, mentorship, training, and retreats, along with a connected company culture.

Who are you?

A passionate PR pro with exposure to agency work, you are creative, proactive, eager to learn, highly organized, and passionate about travel and lifestyle PR. You’re eager to work alongside a creative, collaborative team and have strong communication skills to match. You possess an entrepreneurial spirit and a desire to grow with the company, taking on every role and responsibility as an opportunity to learn. You bring a can-do attitude and the ability to work in a small but fast-paced environment where attention to detail is vital. If this sounds like you, then please read on! 

The Role

As the Publicity Assistant, you are a critically important team member, supporting the client accounts by keeping track of placements and merchandising the team's work, conducting research, drafting press documents, and learning how all of the pieces of PR campaigns fit together within a dynamic team environment. You’re incredibly organized and understand how to prioritize and complete assigned tasks on time, contributing as a driving force in achieving client goals (often through tactical initiatives like responding to incoming requests). This position is the main administrative support on the team.

Key Skills

• A passion for the travel industry and awareness of travel, tourism, and lifestyle brands 
• Understanding of the travel media marketplace in both traditional and online media, the influencer and blogger space, etc.  
• Strong attention to detail is key
• The ability to work quickly, multitask, and think on your feet
• Concise writer and a keen eye for a story
• Creatively minded and extremely organized
• Good time and project management skills
• Polished presentation and communication skills
• Faultless grammar, punctuation, and spelling
• Team player

Duties and Responsibilities 

Account + Client Management

• Maintain organized media trackers and reports for clients in Google Suite
• Be responsible for tracking and preparing press clippings and influencer post recaps
• Draft and send approved publicity spotlights to clients 
• Manage weekly status updates and reports on time, and share with client(s) when approved
• Assist with event coordination for client media events as needed
• Own client and team meeting calendar requests (internal or external meetings/calls)
• Accurately label and save documents and images to shared team drives 
• Provide administrative assistance with media and influencer relations (writing, research, backgrounders)
• Demonstrate basic understanding of Barcelona Principles scoring with oversight from mid-level team members 
• Demonstrate a basic understanding of Harvest, Muck Rack, Cision, TrendKite, and Fohr
• Share approved updates, reports, alerts, and occasional leads
• Occasionally attend client calls and meetings

Media Relations

• Begin drafting pitches with guidance from your more senior team members 
• Provide reactive media relations in collaboration with Publicist or Senior Publicist
• Build media lists as needed
• Monitor all HARO, ProfNet, and internal agency leads for opportunities (asking the team for help as needed)
• Assist with client events, supporting the team with vendor research, RSVP monitoring, media backgrounders, day-of check-in, etc.  
• Support with media mailers and/or media deliveries

Team Leadership

• Oversee interns, as appropriate, assisting with limited account needs
• Show enthusiasm for learning the ins and outs of account work

Other

• And other tasks, projects, or duties as required

Experience

• College Degree or comparable experience required 
• Minimum 6 months of public relations experience
• Agency experience is strongly preferred

Requirements

• Strong knowledge of media and news cycles
• Ability to work in a deadline-driven environment
• Basic understanding of Facebook, Twitter and Instagram
• Foundational understanding of Influencer engagement
• Must be able to identify and resolve problems in a timely manner
• Computer skills, including proficiency in Google Suite (Docs, Sheets, Calendar) and Microsoft Office (Word, Excel, and PowerPoint) in a Mac/iOS environment
• Excellent oral and written communication skills
• Excellent interpersonal skills
• Excellent organizational skills

Benefits

 J/PR offers a competitive benefits package, including:

• Competitive salary: $40,000, commensurate with experience
• Commission opportunities
• Monthly Cell Phone Stipend
• Company contributions to medical, dental, and vision insurance premiums
• 401K with employer match
• Accrued PTO
• Birthday PTO
• Flexible Release Fridays
• Hotel trade with our world-class clients (complimentary stays across our entire portfolio)
• Hybrid office schedule (2-3 days in office)
• Corporate ClassPass discounts
• Pet insurance discounts
• Milestone gifts at 1, 5, and 10 years
• Annual holiday and summer parties, plus regular socials 
• Ongoing training and development opportunities

Applicants for employment in the U.S. must possess work authorization which does not require sponsorship by the employer for a visa.

EQUAL EMPLOYMENT OPPORTUNITY

J Public Relations (J/PR) and 20Two Studio (Studio) strongly support equal employment opportunity for all applicants regardless of race, color, religion, sex, gender identity, pregnancy, national origin, ancestry, citizenship, age, marital status, physical disability, mental disability, medical condition, sexual orientation, genetic information, or any other characteristic protected by state or federal law.

HIRING PRACTICES

The preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.

J/PR and Studio recruitment policies are designed to place the most highly qualified persons available in a timely and efficient manner. J/PR and Studio may pursue all avenues available, including promotion from within, employee referrals, outside advertising, employment agencies, Internet recruiting, job fairs, college recruiting, and search firms.